IntraTrakker JV Blog

5 Days til Launch!

Here is a promo article that you can edit and change as you please. You can attach your name to it, and post it in your blog, on your website, or even send it to your list if you like (We will be giving you other email solo ads to use in the next few days as well).

Make sure to put your affiliate link in the article where you see suitable or just over the link at the bottom of the article.

Remember that launch day is September 26th, so you may want to hold off on posting this, unless you just want to get some buzz out and give people a sneak peak at the sales page.

The article is posted below this line. Simple cut & paste brandability.

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What is the Fuss About?

You may have heard a little buzz on the forums of late about a new, covert way of spying on your market.
As with anything new, there's 2 opposing views

1) You shouldn't – it's an invasion of privacy
2) It's a perfectly legitimate part of marketing

Before I tell you which camp I'm in... lets examine what is going on.

First and foremost. There's nothing underhanded in this technique. Finding out what your market wants is a vital part of marketing.

It's been so since the first primitive man realized he could sell his clubs to other members in his tribe. How did he know they needed the clubs? By observation. Then it was just a matter of selling them the benefits of his club over other implements being used.

So, if observing others is a crime... then the whole human race is guilty.

Some, though, feel observing what your market does while looking at your sales copy on their computer is an invasion of privacy. Many of these people happily use other forms of tracking software though!

So, where's this new covert marketing tool different? It tracks what people do within each page. You can see what parts are being read, and which aren't. You can see where they leave and where they convert, either an order page link, Adsense link or something else within your site.

So the intelligence that's gathered gives you instant feedback on what works, or doesn't work on your sales page. Changing copy so it sells better to your market is no longer guesswork. You'll know exactly what to change so your market has a better, more emotionally rewarding experience.

If you do this.. your sales will improve out of site.

It probably feels like an invasion of privacy because of the way this software interprets the information gathered. It is so simple to understand.

However, as far as I'm concerned... it's no more an invasion of privacy than any other form of tracking.

I believe this intelligence gathering tool is something I just had to put into my marketing arsenal. It comes with some great cheat sheets for fixing copy that isn't working as well as it should. I've even started to use them when I write new copy, especially the headline cheat sheet.

As for you... do yourself the favor of checking this out before you make up your mind.

Just go to http://intratrakker.com